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Privacy Policy

How we handle your data

This Privacy Policy explains how TCAICORE Consulting UG ("TCAICORE", "we", "us") collects, uses, and protects personal data when you visit our website or contact us for pension consultation services. It also describes how cookies and advertising technologies are used, and how you can manage preferences.

Controller

TCAICORE Consulting UG

Friedrichstraße 100, 10117 Berlin, Germany

Contact

Email: [email protected]

Phone: +49 30 5566 1942

Last Updated: January 15, 2026

Effective Date: January 15, 2026

If we make material changes, we will notify users via a banner on the homepage at least 14 days before the changes take effect.

1) Cookie categories (three tiers)

We use cookies and similar technologies to operate this website and, where you consent, to measure usage and support advertising. Cookies are small text files stored on your device. We classify cookies into exactly three categories. Your choices are stored in localStorage and can be changed at any time through the cookie preferences panel accessible from the footer link labeled Manage cookie preferences.

Essential cookies

Purpose: core site functionality, security, session management.
Examples: session_id, csrf_token, cookie_consent_status.
Consent required: NO; activated automatically.
Retention: session duration or up to 12 months for preference storage.

These cookies help the site function properly, for example by remembering cookie settings and supporting security controls. Without essential cookies, the website may not operate reliably.

Analytics cookies

Purpose: measuring traffic, user behavior, site performance.
Tools: Google Analytics 4.
Examples: _ga, _ga_XXXXXXX, _gid, _gat.
Consent required: YES; activated only after user accepts.
Retention: up to 14 months.

Analytics helps us understand which pages are used most and where visitors may encounter friction. This informs usability improvements and content updates. If you do not consent, we will not activate analytics cookies.

Marketing / advertising cookies

Purpose: remarketing, personalized ad delivery, conversion tracking.
Consent required: YES; activated only after user accepts.
Retention: up to 540 days (Google Ads default).

Marketing cookies support advertising measurement and, if enabled, show ads that are more relevant to visitors who have previously interacted with our website. We do not use marketing cookies to target sensitive categories, and we do not knowingly build audiences based on special-category personal data.

2) Marketing cookies: required disclosures

Third-party vendors, including Google, use cookies to serve ads based on a user's previous visits to this website and other sites on the internet.

We may work with advertising partners such as Google and Meta to deliver advertisements tailored to your interests across various websites and platforms.

We may use remarketing services to advertise to previous visitors of our website. After visiting our site, you may see our ads on other websites, apps, or platforms you visit.

Advertisements may appear across Google services including YouTube, Gmail, and the Google Display Network.

Tracking technologies in use

We use the following tracking technologies on this website:
- Cookies (first-party and third-party)
- Tracking pixels (Google Ads tag / gtag.js, Meta Pixel)
- Device identifiers (browser fingerprint, IP address)
- Conversion event tags

We use conversion tracking to understand which advertisements lead to actions on our website such as form submissions, calls, or purchases. This allows us to measure campaign effectiveness and allocate budget appropriately. Conversion data may be shared with Google Ads and Meta.

Technologies active on this site

Advertising and analytics technologies active on this site:
- Google Ads (gtag.js / Google Tag Manager)
- Google Analytics 4
- Google Remarketing Tag
- Meta Pixel (Facebook / Instagram)

Opt-out from personalized advertising

You may opt out of personalized advertising at any time:
- Google Ads Settings: https://adssettings.google.com
- Your Online Choices (EU): https://www.youronlinechoices.eu
- Network Advertising Initiative: https://optout.networkadvertising.org
- Digital Advertising Alliance: https://optout.aboutads.info
Opting out does not remove ads entirely; you will continue to see non-personalized advertisements.

Cookie preference management: use the website footer link labeled Manage cookie preferences to open the consent panel and accept or reject each category independently.

The cookie consent banner provides three choices: Accept All, Reject Non-Essential, and Manage Preferences. We do not activate analytics or marketing cookies until you provide consent. Your selection is stored in localStorage for 12 months. You can dismiss non-essential cookies by rejecting them, which leaves only essential cookies active.

By clicking 'Accept All Cookies', you consent to the storing of cookies on your device for analytics and advertising purposes, including personalized advertising delivered by Google and Meta. You may withdraw consent at any time through the cookie preferences panel without affecting the lawfulness of processing that occurred before withdrawal.

Users in the European Economic Area and the United Kingdom receive this consent notice in compliance with the General Data Protection Regulation (GDPR) and UK GDPR. Marketing and analytics cookies are activated solely after explicit, informed, freely given consent under GDPR Article 6(1)(a). Consent is recorded with a timestamp and may be audited upon request.

You may withdraw consent at any time by clicking 'Manage cookie preferences' in the website footer, or by clearing cookies via your browser settings. Withdrawal does not affect processing that occurred while consent was valid.

4) Data Sharing with Advertising Partners

We share certain data with advertising partners for campaign delivery and measurement. Recipients and the data categories shared include:

  • Google LLC: cookie identifiers, conversion events, anonymized behavioral data, remarketing lists. Governed by Google's Privacy Policy: https://policies.google.com/privacy
  • Meta Platforms, Inc.: pixel events, conversion data, custom audiences. Governed by Meta's Data Policy: https://www.facebook.com/privacy/policy

We do not sell personal data. All transfers to Google and Meta operate under Standard Contractual Clauses where applicable. Data is processed for ad targeting and campaign measurement only, not resold to unaffiliated third parties.

Google and Meta may use this data across their own platforms in accordance with their respective policies. We encourage users to review those policies directly.

5) Lead Forms and Contact Requests

When you submit a contact form, request a quote, or register interest in our services, we collect the information you provide. This typically includes: full name, email address, phone number, and your message.

Legal basis: consent (GDPR Art. 6.1.a) and, where a service relationship exists, performance of a contract (GDPR Art. 6.1.b).

Retention: form submission data is retained for up to 2 years from the date of submission, unless a longer period is required by applicable law.

You may request deletion of your data at any time by contacting us at the email address in this policy.

A link to this Privacy Policy appears adjacent to every submission button on this site. Submitting a form constitutes acknowledgment of this policy.

6) Google Services and Advertising

This website uses the following Google services:

  • Google Analytics 4: collects anonymized usage data, device info, and behavioral signals. IP anonymization is enabled. Data retention is set to 14 months. Users may opt out via the Google Analytics Opt-out Browser Add-on: https://tools.google.com/dlpage/gaoptout
  • Google Ads Conversion Tracking: records when a user completes a defined action (form submission, call, purchase) after clicking one of our ads. This data is used solely for measuring ad campaign performance.
  • Google Remarketing: allows us to show ads to previous visitors across Google's network. Remarketing lists are not created from sensitive data categories (health, finance, religion, sexual orientation).
  • Google Tag Manager: deploys tracking tags on our behalf. No personal data is collected by GTM itself; it acts as a container for the tags listed above.

Google's advertising products are governed by: https://policies.google.com/technologies/ads

7) Meta Advertising Services

This website uses the Meta Pixel to measure the effectiveness of our advertising on Facebook and Instagram. The pixel may record:

  • Page views and time on site
  • Specific conversion events (form submissions, purchases)
  • Custom audience membership for retargeting purposes

We do not use the Meta Pixel to collect sensitive personal data, nor to target users based on health status, financial situation, religion, political views, sexual orientation, or any other special-category attribute prohibited under Meta's advertising policies.

Meta acts as an independent data controller for data collected via its Pixel and processed within its own platform. Refer to Meta's Data Policy: https://www.facebook.com/privacy/policy

To manage your ad preferences on Meta platforms, visit: https://www.facebook.com/adpreferences/

8) Prohibited Content Self-Declaration

This website does not promote, sell, or facilitate access to prohibited product or service categories including but not limited to: weapons, controlled substances, counterfeit goods, gambling services (unlicensed), adult content, or services that make misleading health or financial claims. All advertising conducted through Google Ads and Meta Ads complies with the respective platform policies in full.

9) Landing Page Integrity Statement

The content of this website accurately represents the products and services advertised. No bait-and-switch practices are employed. The experience delivered to users arriving from paid advertisements is identical to the experience for all other visitors. Cloaking, automatic redirects, and content variation by traffic source are not used on this website.

10) Children's privacy

This website is not directed at individuals under the age of 16. We do not knowingly collect personal data from minors. If we discover that data has been collected from a person under 16 without verifiable parental consent, we will delete it promptly. Contact us at the address in this policy if you believe we have received data from a minor.

11) International data transfers

Personal data collected through this website may be transferred to and processed in countries outside the European Economic Area, including the United States, where Google LLC and Meta Platforms, Inc. are based.

These transfers are conducted under Standard Contractual Clauses (SCCs) approved by the European Commission, which provide appropriate safeguards for personal data. A copy of the applicable SCCs can be requested by contacting us directly.

12) User rights (GDPR Articles 15-22)

If you are located in the EEA or UK, you have the following rights:

  • Access (Art. 15): request a copy of data we hold about you
  • Rectification (Art. 16): correct inaccurate or incomplete data
  • Erasure (Art. 17): request deletion ('right to be forgotten')
  • Restriction (Art. 18): limit how we process your data
  • Portability (Art. 20): receive your data in a structured, machine-readable format
  • Objection (Art. 21): object to processing based on legitimate interest
  • Withdraw consent (Art. 7.3): revoke consent at any time without penalty

To exercise any right, email us at [email protected]. We will respond within 30 days. You also have the right to lodge a complaint with your local supervisory authority:
- EU users: https://edpb.europa.eu
- UK users: https://ico.org.uk

13) What data we collect

The categories of data we may process depend on how you use the website. For a simple visit, this may be limited to technical data (such as IP address and device information). If you contact us for consultation, we process the data you submit in your message. The list below describes the types of data that may be collected and processed:

Contact and identity

  • Full name
  • Email address
  • Phone number

Technical and usage

  • IP address
  • Browser type and version
  • Device type and operating system
  • Cookies and tracking identifiers
  • Usage data (pages visited, time on site, click paths)

Submitted content

  • Form submission content

Measurement

  • Conversion events (form submits, calls, purchases)

We process personal data only when we have a lawful basis. Depending on the scenario, we rely on:

  • Contact form data: consent (Art. 6.1.a) and contract performance (Art. 6.1.b) where a service relationship exists.
  • Analytics data: consent (Art. 6.1.a).
  • Marketing/remarketing data: consent (Art. 6.1.a).
  • Security and fraud prevention: legitimate interest (Art. 6.1.f).

Where consent is required, you may refuse without losing access to essential site functionality. You can later change your selection using the cookie preferences panel.

15) Retention periods

We keep data only as long as needed for the purposes described in this policy, and in line with legal requirements. Retention periods may vary based on what you do on the site and the nature of the communication. Our standard retention schedule is:

Contact and consultation

  • Contact form submissions: 2 years
  • Email communications: duration of relationship + 1 year

Analytics and marketing

  • Analytics data (GA4): 14 months
  • Marketing cookies (Google Ads): up to 540 days

Operational logs

  • Server logs: 90 days

Consent records

  • Cookie consent records: 3 years (audit requirement)

16) Additional information and security

We use reasonable technical and organizational measures to protect data against unauthorized access, alteration, disclosure, or destruction. No website can guarantee perfect security, but we aim to minimize data collection and limit access to what is needed for operations. If you contact us, we recommend avoiding unnecessary sensitive details in initial messages. We may ask for specific documents only after confirming scope and explaining how the information will be used.

You can also manage your cookie settings at any time by using the footer link labeled Manage cookie preferences. Changing preferences will apply going forward. Where relevant, third-party platforms also provide their own opt-out or preference controls, which are listed earlier in this policy.

Questions about this policy?

Contact our privacy team via the general contact channel.

Contact

This Privacy Policy is intended to be clear and practical. It does not limit any rights you may have under applicable data protection laws.